Ever wonder who that girl with the rifle and fishing rod is on your social feed?
Meet Sophie Swaney, the outdoor queen taking over social media one hunting trip at a time.
Born and raised in Tennessee, this outdoorswoman has built an empire doing what she loves most – being outside.
Sophie Swaney: Quick Bio
| Basic Information | Details |
| Full Name | Sophie Swaney |
| Birth Date | September 7, 1994 |
| Age (2025) | 30 years old |
| Birthplace | Arlington, Tennessee |
| Residence | Tennessee |
| Profession | Social media influencer, Huntress, Gunsmith, Outdoorswoman |
| Estimated Net Worth (2025) | $5-10 million |
| Education | Houston High School, University of Memphis, Gunsmithing School (North Carolina) |
| Family | Parents: Randall Swaney, Grace SwaneySisters: Natalie, Sarah, JorjaGrandmother: Lois Bonds Swaney |
| Certifications | Range Safety Officer, NRA Certified Instructor |
| Social Media | Instagram: @sophieswaney_outdoors (185.6K+) Twitter/X: 299.6K+ TikTok: 737.3K+ Facebook: 643.7K+ YouTube: Several thousand |
| Secondary Accounts | @sophieswaneyscloset, @therealslimswaney |
| Business Ventures | Brand partnerships, Merchandise line, Personal website, Speaking engagements |
| Notable Partnerships | Hostile Wheels, Tate Bros Tires, Freedom Holsters, Yeehaw Cowboy Boots, Lash Me Up Girl, Legendary Whitetails |
| Career Began | December 2011 (Instagram) |
| Recognition | Outdoor Safety Foundation recognition |
| Affiliations | Outdoor Speakers Bureau |
Sophie Swaney Age & Early Life Background
Sophie came into this world on September 7, 1994, making her 30 years old in 2025.
She grew up on a big 300-acre farm outside Memphis, Tennessee with her three sisters Natalie, Sarah, and Jorja.
Her dad Randall Swaney (who owns Marshall Steakhouse) got her hooked on hunting when she was just a little girl.
Think your childhood was cool? Sophie was learning to shoot before most kids mastered riding a bike.
Her mom Grace Swaney and grandmother Lois Bonds Swaney (a talented pianist) also played big roles in her life.
Even though her parents split up, Sophie stays close with both – family matters to this social media influencer.
Sophie Swaney Education & Career Foundation
After high school at Houston High School, Sophie headed to the University of Memphis. But college wasn’t where her heart was – at 21, she made a bold move to North Carolina for gunsmithing school.
How many people do you know who changed their life path to learn how to build and fix guns? Pretty rare, right? This wasn’t just a random choice – Sophie grew up around firearms on the farm.
Her technical firearms training gave her serious cred in a field where men usually dominate. Based on her work at local shooting grounds, she likely holds certification as a Range Safety Officer, a standard requirement for supervising shooting activities.
As an active hunter in multiple states, she would have completed mandatory hunter education certification programs required for hunting licenses. This knowledge base would later set her apart from other outdoor content creators who just look the part.(Briefly News)
Sophie Swaney Social Media Rise
Sophie’s online journey kicked off in December 2011 when she started posting rifle photos on Instagram.
What began as sharing her passion exploded into a career as a female hunter with a massive following.
By 2025, her main account @sophieswaney_outdoors boasts over 185,000 followers – and that’s just on one platform!
Her multi-platform strategy is something many wannabe influencers could learn from.
She’s racked up 299,000 followers on Twitter/X, 737,000 on TikTok, and about 643,000 on Facebook.
Even her YouTube channel pulls decent numbers despite not being her main focus.
Did you know she runs multiple Instagram accounts? @sophieswaneyscloset for merch and @therealslimswaney too.
Smart move spreading her presence across platforms – means algorithm changes can’t kill her career overnight.
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Sophie Business Ventures & Net Worth
Sophie turned her online popularity into a thriving business through several smart moves.
As a brand ambassador, she represents companies like Hostile Wheels, Tate Bros Tires, and Freedom Holsters.
Other partnerships include Yeehaw Cowboy Boots, Lash Me Up Girl, and Legendary Whitetails.
Sophie didn’t stop at sponsored posts – she launched her own branded merchandise line.
Through @sophieswaneyscloset, she sells leather jackets, denim, tops, and outdoor-themed clothing.
Her website offers exclusive products like koozies and air fresheners targeting her outdoor-loving fans.
She’s got brand deals, merch sales, sponsored content, speaking gigs, and exclusive subscriptions.
This mix of income streams puts her estimated net worth between $5-10 million as of 2025.
Sophie Swaney Technical Expertise & Content Authority
What sets Sophie apart from other pretty faces in camo? Real firearms expert knowledge.
Her gunsmith background means she knows guns inside and out – not just how to pose with them.
When Sophie talks about firearms, she’s speaking from education and experience.
Ever notice how she explains technical details in simple terms? She bridges the gap between hardcore gun enthusiasts and curious newcomers.
Her content on firearms safety and proper technique shows her commitment to responsible practices.
She doesn’t just show off hunting wins – she explains the how and why behind her methods.
This depth of knowledge turns casual followers into loyal fans who trust her recommendations.
Favorite Firearms
Based on available interviews and public appearances, here are some of Sophie Swaney’s favorite firearms:
- Tikka T3x in 30-06 – Mentioned in a 2018 interview as one of her go-to rifles for whitetail deer hunting.
- Custom 6.5 Creedmoor Build – A precision rifle she began developing during her gunsmithing education, often discussed as a future favorite.
- Custom Remington 700 – Built during her gunsmithing training using lathe and machine work, showcasing her technical hands-on skills.
- Beretta A400 Xtreme Plus – Cited in an interview with Legendary Whitetails as one of her favorite shotguns, especially for waterfowl hunting.
- Beretta APX 9mm – Frequently photographed using this handgun and known to have collaborated with Beretta as a brand ambassador.
Personal Developments & Challenges
In January 2021, Sophie faced a serious setback – arrest in Nashville for DUI, possession or casual exchange, and possession of a handgun.
Many influencers would try to hide this, but Sophie faced it head-on without letting it define her career.
Her relationship with Austin Justice (sometimes called Johnny Justice) began around 2015.
But by July 2022, they stopped appearing in photos together, leaving fans wondering about her current status.
Sophie keeps some parts of her life private – smart move in a world where everything seems up for public consumption.
She’s shown that authenticity includes owning your errors, not just sharing your successes.
Sophie Swaney Media Presence Beyond Social Platforms
Sophie’s influence stretches beyond social media posts into more traditional channels.
She’s joined the Outdoor Speakers Bureau, connecting her with events, conferences, and corporate gatherings.
This puts her in rooms with decision-makers and expands her reach to new audiences.
Sophie has appeared in various outdoor publications and hunting magazines over the years.
She’s also been a guest on multiple podcasts, discussing life as a female outdoorswoman.
These traditional media appearances help establish her with demographics who aren’t on social media.
Speaking at outdoor conventions and industry events has positioned her as a thought leader.
She’s not just talking about herself but addressing bigger topics like women in outdoor sports.
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Business Impact & Financial Success
Beyond being just a face for brands, Sophie’s actively involved in product development for hunting gear.
Her input has shaped products specifically tailored to female hunters – an underserved but growing market.
The digital entrepreneurship path she’s carved out serves as a blueprint for others.
She’s built exclusive content subscriptions that generate recurring revenue – much smarter than relying on one-off deals.
Sophie’s business growth wasn’t overnight – she gradually expanded from basic promotion to creating her own products.
By 2025, she’s positioned herself not just as an influencer but as a legitimate business owner on www.therealslimswaney.com.
Cultural Impact & Industry Influence
Sophie has changed the face of hunting media, which used to be almost exclusively male.
As a prominent female hunter, she’s inspired countless women to pick up a bow or rifle.
Her success has opened doors for other women in the traditionally male-dominated outdoor industry.
Sophie promotes conservation advocacy through her platform and social channels.
She emphasizes ethical hunting practices and wildlife conservation – hunting with purpose, not just for trophies.
The Southeast outdoor community particularly feels her influence through her regular participation. As she stated on her post:
“Hi y’all, my name is Sophie and for those that don’t know I am an outdoor enthusiast, a lover of all things farm life and also your non-typical girly girl .. I love getting to embrace my outdoorsy, tomboy side, while still getting to feel beautiful and feminine with hair extensions, make up and an all things pink! I hope that through my social media, I can inspire more females to tap into every side and aspect of their personalities, where you can feel strong and confident no matter what you’re doing, even if it goes against the societal norm!!”
She regularly joins regional hunting expos and fishing tournaments, strengthening local connections.
Sophie Swaney Future Directions
What’s next for Sophie? All signs point to expansion beyond digital content.
She appears to be moving toward more formal outdoor education and training opportunities.
Guided hunting experiences would be a natural evolution leveraging her expertise and personality.
Her gunsmithing background provides credibility that most influencers can’t match.
This could create a business less dependent on algorithm changes and social media trends.
Television opportunities could be on the horizon – outdoor channels are always looking for authentic talent.
A product line beyond merchandise – perhaps specialized hunting gear for women – seems like a logical next step.
Conclusion
From Tennessee farm girl to million-dollar outdoor industry expert, Sophie Swaney has created something special.
Her combination of authentic outdoor passion, technical knowledge, and business smarts sets her apart.
What makes her story so compelling is how she turned personal interests into professional success.
Sophie proves you don’t need to follow traditional career paths to build wealth and influence.
By staying true to her roots while embracing new opportunities, she’s built a sustainable empire.
FAQs about Sophie Swaney
How old is Sophie Swaney in 2025?
Sophie is 30 years old, born on September 7, 1994 in Arlington, Tennessee.
What is Sophie Swaney’s net worth?
Financial experts estimate her worth between $5-10 million from brand deals, merchandise, and content.
Did Sophie Swaney go to college?
Yes, she attended University of Memphis before switching to gunsmithing school in North Carolina.
What happened with Sophie Swaney’s arrest?
In January 2021, she was arrested in Nashville for DUI, possession, and handgun charges.
Is Sophie Swaney still with Austin Justice?
Their relationship status is unclear as they haven’t appeared together publicly since July 2022.
What social media platforms is Sophie Swaney most active on?
She’s most active on Instagram, TikTok, and Facebook, with her largest following on TikTok.
What makes Sophie Swaney different from other outdoor influencers?
Her formal gunsmithing education and technical firearms knowledge set her apart from typical influencers.
It’s Gael, The author of InstantCollan.com has over 11 years of experience as a blog editor on many websites. Here, I love writing helpful, fun posts for all kinds of readers. My goal is to share clear and simple ideas that make life easier. With many years of learning and working online, I know how to write great blogs that people enjoy. At InstantCollan, I keep things simple, useful, and full of good info for everyone. You can enjoy the famous celebrities from all over the world and trending stories and topics from here.
